No. 113 (2016)

DOI: https://doi.org/10.22630/EIOGZ.2016.113

Published: 2016-03-30

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Artykuły

Prices in the agri-food sector in the conditions of business cycle

Jacek Maśniak

5-16

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The status of development of organic farming in Poland in the years 2004–2014

Piotr Kułyk, Mariola Michałowska

17-32

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Organic food in the opinion of young Polish consumers – research results

Iwona Escher, Joanna Petrykowska

33-44

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Social media as a tool of communication between company and customers

Agnieszka Werenowska

45-52

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Social media in the process of communication in food sector brands

Dominika Kaczorowska-Spychalska

53-64

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Promotional activities of corporate coffee chains and their evaluation based on survey research

Monika Świątkiewicz, Sylwia Okraska

65-76

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Evaluation of Polish and Ukrainian consumers’ innovativeness on food products market

Anna Jasiulewicz, Marzena Lemanowicz

77-87

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Innovations in customer interactions and marketing communication in discount retail market

Grażyna Koniorczyk

89-103

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The key features of employees influencing the development of trade enterprises

Piotr Cyrek

105-116

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Application of multivariate discriminant analysis for prediction of bankruptcy of selected food industry companies

Monika Zielińska-Sitkiewicz

117-129

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Hierarchy of company relation factors in the distribution channels of crop protection products

Michał Gazdecki

131-144

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Selected socio-demographic determinants of consumer attitudes towards food with reduced sugar content

Katarzyna Staniewska, Danuta Jakubowska, Monika Radzymińska

145-157

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The determinants of consumer attitudes towards meat products

Anna Murawska

159-171

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The importance of behavioral factors for decision- -making process in the capital market

Mirosław Wasilewski, Marta Juszczyk

173-183

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Leasing as a form of financing agricultural enterprises

Marzena Ganc, Teresa Domańska

185-197

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